by restless-admin | Jun 12, 2020 | Blog, Uncategorised
Let’s talk straplines. Wait… Is that a strapline? So we’ve all heard the term strapline before, right? We see and hear them almost every day. Many straplines have been in use for decades and we just ‘know’ them. Maybe your brand uses one, but what are straplines...
by restless-admin | Jun 5, 2020 | Blog, Uncategorised
Using heuristics and biases for marketing Everyday we are bombarded with a surplus of information and questions. To cope our brains have developed cognitive short cuts known as heuristics. They can be thought of as efficient, simple rules, learned, or instilled by...
by restless-admin | May 12, 2020 | Blog, Uncategorised
The benefits of video content for your brand. Our business environment has changed in strange and significant ways since the onset of COVID-19. Many businesses have scrambled to take their services online, which has meant a change in how brands market to their...
by restless-admin | Oct 23, 2019 | Blog, Uncategorised
ISSUE 1 ISSUE...
by restless-admin | Jul 25, 2019 | Blog, Uncategorised
The importance of setting clear business objectives for marketing. The 80s TV series, the A-team is remembered for its iconic characters, fast-paced action, and of course, the explosions! But it’s the show’s catchphrase, “I love it when a plan comes...
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